Founder of Hollywood.TV and FAME by Sheeraz
SheerazHasan.
For more than 25 years, he has built media companies, opened new markets and advised globally recognised names through FAME by Sheeraz.
Read the storyHe learned how attention moves before social media.
A radio mention filled his family cafe. Tinseltown TV carried Hollywood interviews to South Asian audiences. Hollywood.TV put cameras on the streets and footage in the world's newsrooms.
A radio mention filled the cafe by morning.
After his father died, sixteen-year-old Sheeraz left school to help run the family cafe with his mother. One late-night radio mention produced a queue around the block within twenty-four hours. He saw, early, that visibility could change the economics of a business.
16
Left school to support the family business
24h
From radio mention to a queue around the block
Tinseltown TV connected Hollywood with South Asian television.
In Los Angeles, Sheeraz noticed that Indian television had no direct window into Hollywood. He created Tinseltown TV, interviewed the stars on the red carpet and sent the programme to audiences across 130 countries.
200+
Episodes
130
Reported countries
500M
Reported viewers
Hollywood.TV archiveHollywood.TV supplied global newsrooms.
Sheeraz founded Hollywood.TV in 2005. At its reported peak, the company had a network of 150 camera operators across Los Angeles. Its footage supplied CBS, Reuters, Associated Press, CNN and Entertainment Tonight, reaching a reported audience of more than two billion people.
Read how Hollywood.TV scaledCareers, not campaigns.
Sheeraz stayed close as the names grew—shaping positioning, building recognition and opening new markets over years, not one public moment.
Media strategy · Ten-year relationshipKim KardashianA decade of positioning through the rise of social media.
Early career strategy · Began at fifteenZendayaThe strategy began before global recognition arrived.
Long-term strategy · Dubai market entryLogan PaulYears of counsel culminated in an 11,000-person Dubai Mall appearance.
Media and launch strategy · Twenty-year relationshipParis HiltonA partnership that moved from paparazzi culture to global brand launches.A bridge into the Middle East.
Sheeraz brought Kim Kardashian, Jennifer Lopez and Logan Paul into Gulf markets, turning celebrity appearances into public demand and international coverage. He later made Dubai the base for his private advisory work.
Sunset Boulevard · Los Angeles